Glossary entry

English term or phrase:

house ads

Hindi translation:

आंतरिक विज्ञापन

Jun 26, 2010 00:54
13 yrs ago
English term

house ads

GBK English to Hindi Marketing Advertising / Public Relations
Definition from AdGlossary:
A type of banner advertisement that a web site publisher runs in an ad space when no paying advertisement is available to fill the space. Typically filled with an advertisement promoting one of the web sites services, products or features.
Example sentences:
For one, the company will be serving almost no house ads, according to its president, Rick Boyce. Instead, it will roll out larger ad sizes -- similar to publishers including CNET, who are offering products that include only one, large-size advertising position per page. (Adapt SEM)
Some of these targeted banners were house ads, promotions for the newspaper. House ads were coded as banners. Teasers to "inside" content sometimes looked like banner ads. They were not coded. (The CCJA online)
The numbers they must face are not pretty. Clickthrough rates on banner ads are clearly less than stellar (generally found to be less than 0.5 percent on average), and a recent study by AdRelevance, a division of Media Metrix, found that nearly 20 percent of online advertising consists of self-promotional house ads. (Internet World Magazine)
Change log

Jun 25, 2010 14:50: changed "Kudoz queue" from "In queue" to "Public"

Jun 26, 2010 00:54: changed "Stage" from "Preparation" to "Submission"

Jun 29, 2010 01:54: changed "Stage" from "Submission" to "Selection"

Jul 6, 2010 01:54:

Jul 26, 2010 01:54:

Aug 25, 2010 01:54:

Sep 15, 2010 11:54: changed "Stage" from "Selection" to "Completion"

Proposed translations

+2
15 days
Selected

आंतरिक विज्ञापन

Definition from own experience or research:
जब किसी वेबसाइट प्रकाशक को विज्ञापन के लिए निर्धारित स्थान के लिए सशुल्क विज्ञापन उपलब्ध नहीं होते तो खाली स्थान को भरने के लिए वह बैनर के रूप में जो विज्ञापन चलाता है उसे आंतरिक विज्ञापन कहते हैं.
Example sentences:
इनमें से कुछ लक्षित बैनर आंतरिक विज्ञापन होते थे, जो समाचार पत्र के प्रचार के रूप में होते थे. आंतरिक विज्ञापनों को बैनर के रूप में कोड किया जाता था. (The CCJA online)
Peer comment(s):

agree Amar Nath
44 days
धन्यवाद, अमर नाथ जी!
agree Ashutosh Mitra : सहमत
66 days
धन्यवाद, आशुतोष जी!
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4 KudoZ points awarded for this answer.
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