Glossary entry (derived from question below)
German term or phrase:
Akquise
English translation:
Canvassing; prospecting for/securing custom/patronage
Added to glossary by
David Moore (X)
Jul 3, 2003 22:07
20 yrs ago
12 viewers *
German term
Akquise
German to English
Bus/Financial
Business/Commerce (general)
e-learning conference
Mit dem europäischen Schwerpunkt im Kongressprogramm adressieren wir Fachbesucher aus ganz Europa und rechnen bei deren Akquise mit einer nachhaltigen Unterstützung durch die Europäische Kommission.
Irgendwie komme ich mit der Akquise nicht klar. Was ist gemeint?
Irgendwie komme ich mit der Akquise nicht klar. Was ist gemeint?
Proposed translations
(English)
| 5 +1 | in securing their custom/patronage |
David Moore (X)
|
| 3 +4 | (customer) acquisition |
Ralf Lemster
|
| 3 | in marketing (ourselves to them) |
Deborah Shannon
|
Change log
Mar 27, 2014 16:18: Steffen Walter changed "Field (specific)" from "(none)" to "Business/Commerce (general)"
Proposed translations
+1
9 hrs
Selected
in securing their custom/patronage
IOW, they are in Europe and are aiming to keep European money here by having European congresses held in Europe, which is why, if they succeed, they expect to win consistent support from the EU. That is how I read it.
4 KudoZ points awarded for this answer.
Comment: "Thanks David - that's the explanation I needed to hear!"
+4
8 mins
Ralf Lemster
Germany
Germany
Native in German
Germany
The language of financial markets
Native in: German
Works in: English to German, German, German to English, and 1 more.
Related KudoZ points
:
49
(customer) acquisition
Akquise ist Jargon für (Kunden-)Akquisition
Peer comment(s):
| agree |
Eckhard Boehle
: oder "sales canvassing / sales promotion"
22 mins
|
| agree |
Boris Nedkov
: I thinq it's the preferable try
6 hrs
|
| agree |
Cécile Kellermayr
7 hrs
|
| agree |
Aniello Scognamiglio (X)
9 hrs
|
1 hr
Deborah Shannon
Germany
Germany
Native in English
Works in field
Germany
Published academic translator DE-EN (GB)
Native in: English (Variant: British)
Works in: German to English
Related KudoZ points
:
32
in marketing (ourselves to them)
I agree on the meaning, but I think this solution sounds less predatory somehow.
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