May 26, 2003 11:10
21 yrs ago
russe term
маршрутная выборка - marshrutnaya vyborka
russe vers français
Marketing
"Slutchaynaya marshrutnaya vyborka"
Eto otnositsia k provedeniu statistichestkih marketingovyh issledovanij. V dannom sluchae etim metodom vybirali respondentov.
Eto otnositsia k provedeniu statistichestkih marketingovyh issledovanij. V dannom sluchae etim metodom vybirali respondentov.
Proposed translations
(français)
4 +1 | Route Sampling | Igor Kreknin |
Proposed translations
+1
27 minutes
Selected
Route Sampling
Random Route Sampling
http://hospiweb.qmuc.ac.uk/imrestxt/sampling/random_route.ht...
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Note added at 2003-05-26 11:39:06 (GMT)
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Used in market research surveys - mainly for sampling households, shops, garages and other premises in urban areas
Address is selected at random from sampling frame (usually electoral register) as a starting Information Researchnt. Interviewer then given instructions to identify further addresses by taking alternate left- and right-hand turns at road junctions and calling at every nth address (shop, garage etc.)
Advantages
1. May be saving in time
2. Bias may be reduced because interviewer has to call at clearly defined addresses - not able to choose
Problems
1. Characteristics of particular areas (e.g. poor / rich) may mean that sample is not representative
2. Open to abuse by interviewer because difficult to check that instructions fully carried out
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Note added at 2003-05-26 12:17:48 (GMT) Post-grading
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ß òîëüêî ÷òî îáíàðóæèë, ÷òî íàïðàâëåíèå
Russian>French,
à íå
Russian>English
Íàäî áû ïîâèäíåå ñäåëàòü íàïðàâëåíèÿ íà ñàéòå.
http://hospiweb.qmuc.ac.uk/imrestxt/sampling/random_route.ht...
--------------------------------------------------
Note added at 2003-05-26 11:39:06 (GMT)
--------------------------------------------------
Used in market research surveys - mainly for sampling households, shops, garages and other premises in urban areas
Address is selected at random from sampling frame (usually electoral register) as a starting Information Researchnt. Interviewer then given instructions to identify further addresses by taking alternate left- and right-hand turns at road junctions and calling at every nth address (shop, garage etc.)
Advantages
1. May be saving in time
2. Bias may be reduced because interviewer has to call at clearly defined addresses - not able to choose
Problems
1. Characteristics of particular areas (e.g. poor / rich) may mean that sample is not representative
2. Open to abuse by interviewer because difficult to check that instructions fully carried out
--------------------------------------------------
Note added at 2003-05-26 12:17:48 (GMT) Post-grading
--------------------------------------------------
ß òîëüêî ÷òî îáíàðóæèë, ÷òî íàïðàâëåíèå
Russian>French,
à íå
Russian>English
Íàäî áû ïîâèäíåå ñäåëàòü íàïðàâëåíèÿ íà ñàéòå.
4 KudoZ points awarded for this answer.
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